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Saturday 13 September 2008

5 Ways to Create Killer Info Products

Here we go.........................


5 Ways to Create Killer Info Products: Part 1


This two part article series is going to get into the nuts and bolts of creating your own niche information products quickly and for nearly zero money down. If you are looking to make hands off passive income online, then creating your own information products is going to be a necessary skill.

We can’t all afford Ghostwriters to make our products for us, and sometimes, some of us can’t even write too well. This article has the solution to all those problems.

Method 1.

If you struggle to find inspiration when it comes to writing one of the quickest ways to find that inspiration and to structure a product is to a “private label rights” product and edit it. When doing this, make sure the rights you buy a long with the product allow to alter the product, and put your own name and brand on the front cover and website. Make sure you don’t copy any part of it word for word, and instead simply follow the structure of the product and write it in your own words. After a little time and research, you might find you have something new to add to the product as well. If you do all the better, add it and improve on it. I know many marketers who find PLR products very useful when it comes to finding templates for structuring a successful information product.

Method 2.

Again, this involves using PLR to help you structure a product. It is usually better if it is in the form of an ebook, with designated chapters and sections. All you do then is to create a video for each section. It can either be a screen capture video, or a video of you demonstrating something. For example if it is a product in the health and fitness niche, you might give a demonstration of the exercises described in the ebook, or you might show people how to make some of the meals from the diet plan in the product.

Alternatively, you may just create PowerPoint slideshows, and then capture them with a program such as Camtasia. I have even seen people reading out ebooks and information products and offering it as bonus audio or as an up sell after the product has been sold. It can really be that simple.

Method 3.

Find experts in your industry and interview them for an audio product or subscription podcast. You may some times have to pay them, or a commission for this, and you should always be upfront about what you are doing. Interviewing a few experts in your market or industry can create a killer info product, or a really enticing bonus. People absolutely love listening to this kind of stuff on their ipods, Mp3 players and other gadgets. Tap into that gadget culture and produce some killer audio!

The next two methods are absolutely killer ways of creating information products, and are not always obvious to a lot of marketers. You can learn all about them in part 2 of this article.

Jim

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